The history of this company began in 1966 with the opening of a specialized pet shop in Vinningen near Pirmasens. Right from the start, the cultivation of aquarium plants was one of the main focuses for Dennerle. This focus has been constantly expanded by the company’s own greenhouses and by trips abroad in search of new plant species. By now, Dennerle can look back on more than 50 years of company history. In addition to aquatic plants, Dennerle also sells aquarium tanks such as the popular Nano Cubes and Scaper’s tanks, care products, lighting, substrate and decoration. The company also offers a wide range of feeds for ornamental fish and shrimp.

With its nano aquariums and products for keeping ornamental shrimp, Dennerle was a key factor in setting the trend for nano aquariums in motion. Due to the enormous range of products, it is possible to fully equip and operate the aquarium with the Dennerle brand. Also, technical accessories such as heating, filtering and CO2 supply are part of the manufacturer’s portfolio. Dennerle leaves nothing to be desired in the field of aquatic plant aquaristics and aquascaping.

The younger history of Dennerle Plants GmbH started in December 2017, when the Dennerle plant business became part of the JPS aquatic group. Since this rebirth the development was characterized by different initiatives to reinvent and reorganize the company.

In 2018 Dennerle Plants started with an own ERP (Enterprise Resource Planning) system and got the direct dialog with customers worldwide. At the same time the new shipping area was implemented, which still one of the most modern ones in Europe.

In 2019 Dennerle Plants began to modernize the technic in the greenhouses in Vinningen and closed this project in 2020 with new lights and curtains in our biggest greenhouse no. 5. (There is a total of 8!)

In the beginning of 2021 Dennerle Plants has finalized its own identity on the market with focus on plants with a new homepage and plant specific logo.